How The DMV Gentz Turned Vision Into a Recognized Brand of Style and Service

When Patrick Goodwin started gathering a group of well-groomed, purpose-driven men around the idea of advocacy, mentorship, and style, the energy was there—but the structure wasn’t.

They had the look. They had the mission. But they lacked a clear identity and a brand presence that matched their potential.

That’s where Xopey Solutions stepped in.

The Problem: Great Vision, No Structure

The Official Distinguished Gentz of the DMV had the momentum of a movement—but not the systems to support it.

There were no formal policies, no clear brand identity, and no strategy in place for digital presence, funding, or partnerships. That made it hard to grow, get support, or even define their role in the community.

They needed:

• Brand clarity

• Organizational structure

• A marketing and visibility strategy to back their mission

The Xopey Game Plan

We helped the Gentz organize their internal foundation and shape how they’d be seen publicly.

The focus: build credibility, systems, and identity that matched their energy and long-term goals.

Here’s what we delivered:

✅ A formal brand identity, tagline, and mission statement

✅ Organizational structure: bylaws, role definitions, meeting protocols

✅ Content themes (fashion, fatherhood, service, leadership)

✅ A blueprint for their digital rollout and website

✅ Sponsor-ready pitch deck structure

✅ Partnership and programming plan for community outreach

The Results

• The Gentz evolved from an idea to a credible brand within 90 days

• Community partnerships formed, including with New Hope Outreach

• Event and content plans are in place to scale regionally and nationally

• They now have a system to support funding, sponsorships, and long-term advocacy work

“We had the vision, but Xopey gave it form. They brought structure, strategy, and clarity to what we were trying to build—and now people are watching.”- Goodie

Want to Build a Brand That Commands Attention and Creates Impact?

Xopey helps movements get momentum, and ideas get infrastructure. If you’ve got the vision, we’ll build the system to match.

👉 Let’s talk strategy.