Chapter 1: Clarify Your Brand Identity
IN THIS LESSON
Whatever it is, the way you tell your story online can make all the difference.
It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. But before you design a logo or post your first reel, you need clarity:
Why does your brand exist? Who is it for? And what’s the real reason it matters?
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